Main Bar Cap fruit bar BYB

Build Your Bar

Your bar begins with an opportunity you see in the marketplace that sparks your signature idea. At Nellson, we have the resources to make your idea a reality, whether your marketplace is CPG, private label or direct sell. We treat your idea, your bar and your business like it is our own. Together, we create the best bars—let’s start something great.

 
bar baton 1
baton full
baton 222

get started

get started

It’s where it all begins—with your idea. What do you want your bar to be? Maybe it’s a wellness snack or an on-the-go breakfast bar. Maybe it’s crispy, yet chewy or savory, yet sweet. Whatever you imagine, we will make happen.

find your function

find your function

Give the people what they want - better for you and convenient food choices. Not only do we have the in-depth industry knowledge to help you meet the demand for health benefits and functional ingredients, we can create effective label claims and call-outs for specific health benefits.

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applications

applications

Go ahead and make demands. We’ve got the capabilities to support your market opportunities and deliver the taste and texture attributes your consumers want. We can make your bars

  • Extruded |
  • Slabbed |
  • Coated and enrobed

  • Drizzled & Topped |
  • Custom shaped

and so much more >

sample & test

sample & test

We put your bar to the test—and we are strict! Our controls ensure that products are sampled every hour to test for organoleptic characteristics including taste, texture, and appearance, and we perform micro and analytical testing on every lot to meet food safety standards and guarantee product efficacy.

make it happen

make it happen

We’ve got what it takes: flexible short and long run capabilities, high-speed automation and patented technology, and metric driven analytics. With our multiple locations, bi-coastal footprint, and collaborative team approach, we accelerate your speed to market.

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quality control

quality control

Nothing is more important than your product and your reputation. With Nellson’s certification programs, food safety controls, and shelf life programs, your product is protected in every aspect of the manufacturing process.

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package it up

package it up

The finishing touch, which may have the biggest influence on your consumer. Our team will make packaging recommendations based on your technical specifications, cost targets and marketing plans, and can assist with package design. 

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Winning combo bars

our product your market

Nothing succeeds like success.

From CPG to private label to direct sell, we’ve got you covered. We’re here to help with R&D, procurement, supply chain management, sales and marketing, packaging and more.

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