Nellson in Motion

Making Clean Label Simple for our Customers

A clean and simple label. It sounds so simple, but anyone in the business of nutrition knows that ‘simplicity’ can present challenges that are complex. At Nellson, we help solve those challenges so you can please consumers with the clean label products they increasingly demand.

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Powering Powders with Pre-Blend Mixes

With their increasingly hectic lifestyles, today’s consumers expect ‘more’ from their food in the form of functional benefits, including the most sought-after: protein supplementation, dietary fiber addition, and energy enhancement.

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Reaching a Very High Bar in Record Time

Our customer had a great opportunity—to launch their high-protein bars at a large general retailer’s stores nationwide. There was just one caveat; they had to deliver the 5-flavored assortment in just 4 weeks.

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Quality Matters

Today’s certification and regulatory requirements assure the integrity of today’s food and supplement products—building upon a foundation of more than 100 years of regulation designed to prevent the sale of unsafe or fraudulent products. Nellson goes beyond the basic requirements to offer consumers greater peace of mind, knowing that the foods and supplements they consume are of the highest standard.

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Meeting the Added Sugars Challenge

With the upcoming FDA sugar labeling suggested requirements, product labels will call out Total Sugar and Added Sugar per serving on the re-designed Nutrition Facts label. We sat down with our R&D directors, Lis Renini (Bars) and Tom Hirschbeck (Powders) to discuss what these changes mean for nutritional bar and powder formulators and manufacturers.

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Plant-Based Beverage Powders

Fueled by the nutrition and health claims of vegan diets, plant-based beverages are generally considered to be nutritious, innovative and ethically and responsibly produced foods.

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Bars of Whole Grain Goodness

With a reputation for being nutrient-dense, high in fiber and overall better-for-you options, seeds and grains add their healthy reputation and delicious crunchy texture to nutrition bars.

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Indulgent Bars

Though they demand healthy or better-for-you alternatives, consumers are increasingly expecting indulgence as well, as they look to add enjoyment to their healthy eating. Indulgent nutrition bars are a winning combination, a consumer-friendly fusion of health and indulgence.

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Protein Inclusions in Bars

Inclusions—those extra added bits of flavor and texture in nutritional bars and other baked goods—are stirring up consumer interest. Along with their sensory benefits of added flavor, texture and visual appeal, inclusions can offer up added nutritional benefits as well.

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Protein Trends in Weight Loss Management

Consumers are hungry for protein, depending on it to provide essential building blocks for health and wellbeing. But there is far more to today’s demand for protein; consumers consider it to have a long list of top-of-mind benefits, especially surrounding weight management.

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Benchtop Assistance Makes a Real Difference

At Nellson, we are committed to taking care of our customers and your end consumers, so we provide options, feedback, and testing to support the execution of your brand vision. Our dedicated R&D team interacts with all points of the business to improve the process, the product itself, and finally, its delivery.

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Doing Well[ness] With Protein

Today’s consumers want to increase their protein intake, for a variety of wellness reasons. Protein is touted as an essential ingredient that provides essential building blocks for health and wellbeing. Its satiating qualities may aid consumers with their weight management efforts. Dietary protein intake is credited with improving muscle mass, strength and function over time, for improved overall health outcomes.

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How's Your Shelf Life?

Nothing will circumvent your nutrition bar’s success more drastically than a brief shelf life. As a matter of fact, shelf life and hardening of bars is an overriding concern in nutrition bar production.

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What’s Sweet about Savory

As consumers’ palates become more sophisticated and they constantly crave something new, savory flavors are continuing to grow in popularity and complexity. Savory flavors—simply put, they are anything but the sweet stuff.

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